Blog
/
Email
/
August 2, 2024

Safelink Smuggling: Enhancing Resilience Against Malicious Links

Gain insights into safelink smuggling tactics and learn strategies to protect your organization from the dangers posed by malicious links.
Inside the SOC
Darktrace cyber analysts are world-class experts in threat intelligence, threat hunting and incident response, and provide 24/7 SOC support to thousands of Darktrace customers around the globe. Inside the SOC is exclusively authored by these experts, providing analysis of cyber incidents and threat trends, based on real-world experience in the field.
Written by
Carlos Gray
Senior Product Marketing Manager, Email
Written by
Stephen Pickman
Default blog imageDefault blog imageDefault blog imageDefault blog imageDefault blog imageDefault blog image
02
Aug 2024

Darktrace security members and researchers have recently seen a rise in what we are calling Safelink Smuggling. Safelinks are URLs rewritten by security solutions to enable additional analysis when the URL is clicked. Once analyzed, they may prompt a user, redirect the browser back to the original URL, or block further access if deemed necessary.

What is Safelink Smuggling?

Safelink Smuggling is a technique that involves an attacker purposely getting their malicious payload rewritten by a security solution’s Safelink capability to then propagate the rewritten URL to others. This technique is a way for attackers to not only avoid detection by traditional email security and other solutions, but also to instill mistrust in all email security solutions. As a result, Safelinks from a range of popular email security providers are often seen in phishing or supply chain attacks. In fact, Darktrace has observed over 300,000 cases of Safelinks being included in unexpected and suspicious contexts over the last 3 months.

How does Safelink Smuggling work?

Safelink Smuggling has two key stages: Getting a malicious link rewritten by an email security solution, then propagating that rewritten link to other victims.

Step one:

Obfuscated a malicious payload through a Safelink capability rewriting the link; Darktrace has seen this attempted through two methods – Compromised Account or Reply-Chain.

  • Method 1: Compromised Account

If an attacker can gain access to a compromised account – whether that’s through brute force, malware or credential theft – they can infiltrate it with malicious links, and then exfiltrate the Safelinks created as the email passes through security filtering. In other words, attackers will send a malicious payload to the compromised inbox, with the intent that the malicious URL gets rewritten. Unlike a normal phishing email where the threat actor wants to avoid having their email blocked, in this case the objective is for the email to get through to the inbox with the link rewritten. As observed by Darktrace, attackers often send the link in isolation as any additional components (i.e., body text or other content in the email) could cause a more severe action such as the email security solution holding the message.

  • Method 2: Reply-Chain

With this method, the attacker sends a malicious link to an email security vendor’s customer in an attempt to solicit a reply from an internal user. This allows them to grab the re-written URL within the reply chain. However, this is a risky tactic which can fail at several points. The attacker has to be confident the initial email won't be blocked outright; they also risk alerting security vendors to the address and the URL intended to be used for the main campaign. They also must be confident that the checks made when the re-written URL is clicked will not lead to a block at the final destination.
Regardless of the method used, the end result will appear as follows:

For example, the original malicious URL may look like this,

faceldu[.]org/Invoice112.zip

(negative surface indicators: recently registered domain, file extension)

And after being rewritten,

securityvevndor[.]com/safe?q=aNDF80dfaAkAH930adbd

(positive surface indicators: established domain, positive reputation, associated with safe content)

Step Two:

Now that the attacker has access to a malicious URL that has been obfuscated by a safe rewrite, attackers can forward or craft an email leveraging that same link. In fact, we have even seen multiple layers of Safelink Smuggling being used to mask a payload further.

The Challenge of Link Rewriting

Traditional email security solutions rewrite all links sent to an organization, but there is an inherent risk to this methodology. Rewriting every link, whether harmless or harmful, leads employees to lose context and creates a false sense of security when interacting with rewritten links in emails. Furthermore, it provides attackers with many opportunities to exploit Safelinks. As demonstrated in Method 2 above, if an email security solution does not rewrite every link, executing such attacks would be significantly more challenging.

Traditionally, rewriting every link made sense from a security perspective, as it allowed servers to thoroughly analyze links for known attack patterns and signatures. However, this approach relies on identifying previously recognized threats. Conversely, Darktrace / EMAIL gathers sufficient information about a link without needing to rewrite it, by analyzing the context and content of the email and the link itself.

In fact, Darktrace is the pioneer in applying selective rewriting to URLs based on suspicious properties or context, a method that other solutions have since adopted. While traditional solutions rewrite links to assess them only after they are clicked, Darktrace / EMAIL takes immediate action to neutralize threats before they reach the inbox.

Darktrace achieves high success rates in detecting malicious links and emails on the first encounter using Self-Learning AI. By understanding 'normal' behavior in email communications, Darktrace identifies subtle deviations indicative of cyber threats and selectively rewrites only those links deemed suspicious, ensuring a targeted, proportionate, and non-disruptive response.

Why do traditional email security solutions miss Safelink attacks?

Traditional security solutions that focus on learning attack patterns will miss Safelink threats as they are often utilized in attacks that have a variety of layers which help the email seem legitimate. Leveraging all the classic techniques seen in a supply chain attack to disguise the sender's intent, taking advantage of the users' inherent trust in familiar sources, the user is more likely to lower their defenses.

For more information: https://darktrace.com/products/email/use-cases/supply-chain-attack

In terms of the URL, if the payload is malicious, why is it difficult for email security solutions to catch it? Primarily, other security vendors will focus on the payload in isolation, attempting to find known attack patterns or signatures such as a domain name or IP with a bad reputation. Unfortunately, with this technique, if the URL has a legitimate domain, it will return a clean track record. Common obfuscation techniques such as captchas, short-links, and click throughs can all be deployed to add layers of complexity to the analysis.

Safelink Smuggling relies heavily on link redirects, which means that web analysis tools will falter as they will only analyze the first redirect. Consequently, when more in-depth analysis on the link itself is performed, the first place the URL takes the user is not the malicious site but rather the default on-click analysis of the vendor in question. Therefore, any traditional browser or link analysis will also return a negative result.

Finally, the context itself is important. In contrast to traditional email security solutions, Darktrace / EMAIL asks who, what, when, where, and why for every single email, and compares it to the pattern of life of both the internal recipient and the external sender, rather than attempting to match patterns with historical threat data. When analyzing an email from an inbound perspective, Darktrace reveals potential deviations from normal, that, when considered sufficiently anomalous, will result in taking a proportional action to the threat assessed.

To illustrate the above, let’s take a look at an example email that Darktrace recently caught.

The following is an email a Darktrace customer received, which Darktrace / EMAIL held before it reached the inbox. In this case, the smuggled Safelink was further obfuscated behind a QR Code. The accompanying document also presented some anomalies in terms of its intent, perceived as a potential social engineering attempt. Finally, the lack of association and low mailing history meant there was no prior context for this email.  

Example of a Safelink Smuggling attack using a popular email security solution’s safelink.
Fig 1: Example of a Safelink Smuggling attack using a popular email security solution’s safelink.

How to mitigate against Safelink Smuggling?

It's difficult for email security vendors to do anything about their links being reused, and reuse should almost be expected by popular operators in the email security space. Therefore, the presence of links from a vendor’s domain in a suspicious email communication rarely indicates a compromise of the link rewrite infrastructure or a compromise of the third-party vendor.

Email security vendors can improve their defense-in-depth, especially around their email provider accounts to avoid Method 1 (Compromised Account attacks) and become more selective with their rewrites to curtail Method 2 (Reply Chain attacks).

Primary protection against Safelink Smuggling should be offered by the email security vendor responsible for inbound email analysis. They need to ensure that techniques such as Safelink Smuggling are not evaded by their detection mechanisms.

Darktrace has long been working on the betterment of security within the email community and innovating our link analysis infrastructure to mitigate against this attack methodology (read more about our major update in 6.2 here), regardless of whether the receiving organization are Darktrace customers.

How does Darktrace deal with Safelink Smuggling today?

Darktrace has been dealing with Safelink Smuggling since launch and has a standardized recommendation for customers who are looking to defend against this threat.

Customers want to avoid being 1) the propagators of this threat and potentially damaging their brand reputation, and 2) being victims of the supply chain attack thereafter.

The principal recommendation to protect customer accounts and consequently their brands is to ensure defense-in-depth. As accounts establish themselves as the crown jewels of any modern enterprise, organizations should vigilantly monitor their account activity with the same rigor they would analyze their network activity. Whether that is through the base account takeover protection offered by Darktrace / EMAIL, or the expanded defense offered by Darktrace / IDENTITY, it is crucial that the accounts themselves have a robust security solution in place.

Secondly, to avoid falling victim to the supply chain attack that leverages a third-party vendor’s link rewrite, it is imperative to use a solution that does not rely on static threat intelligence and link reputation analysis. Rather than chasing attackers by updating rules and signatures, Darktrace leverages Self-Learning AI to learn the communication patterns of both internal and external messages to reveal deviations in both content and context.

Finally, for those customers that already leverage Darktrace / EMAIL we recommend ensuring that lock links are enabled, and that the default warning page is displayed every time a link is rewritten, no matter the perceived severity of the link. This will allow any potential user that clicks on a rewritten Darktrace / EMAIL link to be alerted to the potential nature of the site they are trying to access.

Safelink smuggling example caught by Darktrace

While most cases involve other vendors, analysts recently saw a case where Darktrace's own links were used in this type of attack. A small number of links were leveraged in a campaign targeting both Darktrace and non-Darktrace customers alike. Thankfully, these attempts were all appropriately actioned by those customers that had Darktrace / EMAIL deployed.

In the example below, you will see how Darktrace Cyber AI Analyst describes the example at hand under the Anomaly Indicators section.

Example of Safelink Smuggling attack on Darktrace using the Darktrace Safelink Infrastructure.
Fig 2: Example of Safelink Smuggling attack on Darktrace using the Darktrace Safelink Infrastructure.

First, the display name mismatch can be interpreted as an indicator of social engineering, attempting to deceive the recipient with an IT policy change.

Second, the link itself, which in this case is a hidden redirect to an unusual host for this environment.

Finally, there is a suspected account takeover due to the origin of the email being a long-standing, validated domain that contains a wide variety of suspicious elements.

Darktrace / EMAIL would have held this email from being delivered.

Conclusion

By investigating Safelink Smuggling, Darktrace wants to shine a light on the technique for security teams and help raise awareness of how it can be used to dupe users into lowering their defenses. Challenge your email security vendor on how it deals with link analysis, particularly from trusted senders and applications.

Interested in Darktrace’s approach to defense-in-depth? Check out Darktrace / EMAIL

Inside the SOC
Darktrace cyber analysts are world-class experts in threat intelligence, threat hunting and incident response, and provide 24/7 SOC support to thousands of Darktrace customers around the globe. Inside the SOC is exclusively authored by these experts, providing analysis of cyber incidents and threat trends, based on real-world experience in the field.
Written by
Carlos Gray
Senior Product Marketing Manager, Email
Written by
Stephen Pickman

More in this series

No items found.

Blog

/

/

December 22, 2025

The Year Ahead: AI Cybersecurity Trends to Watch in 2026

2026 cyber threat trendsDefault blog imageDefault blog image

Introduction: 2026 cyber trends

Each year, we ask some of our experts to step back from the day-to-day pace of incidents, vulnerabilities, and headlines to reflect on the forces reshaping the threat landscape. The goal is simple:  to identify and share the trends we believe will matter most in the year ahead, based on the real-world challenges our customers are facing, the technology and issues our R&D teams are exploring, and our observations of how both attackers and defenders are adapting.  

In 2025, we saw generative AI and early agentic systems moving from limited pilots into more widespread adoption across enterprises. Generative AI tools became embedded in SaaS products and enterprise workflows we rely on every day, AI agents gained more access to data and systems, and we saw glimpses of how threat actors can manipulate commercial AI models for attacks. At the same time, expanding cloud and SaaS ecosystems and the increasing use of automation continued to stretch traditional security assumptions.

Looking ahead to 2026, we’re already seeing the security of AI models, agents, and the identities that power them becoming a key point of tension – and opportunity -- for both attackers and defenders. Long-standing challenges and risks such as identity, trust, data integrity, and human decision-making will not disappear, but AI and automation will increase the speed and scale of the cyber risk.  

Here's what a few of our experts believe are the trends that will shape this next phase of cybersecurity, and the realities organizations should prepare for.  

Agentic AI is the next big insider risk

In 2026, organizations may experience their first large-scale security incidents driven by agentic AI behaving in unintended ways—not necessarily due to malicious intent, but because of how easily agents can be influenced. AI agents are designed to be helpful, lack judgment, and operate without understanding context or consequence. This makes them highly efficient—and highly pliable. Unlike human insiders, agentic systems do not need to be socially engineered, coerced, or bribed. They only need to be prompted creatively, misinterpret legitimate prompts, or be vulnerable to indirect prompt injection. Without strong controls around access, scope, and behavior, agents may over-share data, misroute communications, or take actions that introduce real business risk. Securing AI adoption will increasingly depend on treating agents as first-class identities—monitored, constrained, and evaluated based on behavior, not intent.

-- Nicole Carignan, SVP of Security & AI Strategy

Prompt Injection moves from theory to front-page breach

We’ll see the first major story of an indirect prompt injection attack against companies adopting AI either through an accessible chatbot or an agentic system ingesting a hidden prompt. In practice, this may result in unauthorized data exposure or unintended malicious behavior by AI systems, such as over-sharing information, misrouting communications, or acting outside their intended scope. Recent attention on this risk—particularly in the context of AI-powered browsers and additional safety layers being introduced to guide agent behavior—highlights a growing industry awareness of the challenge.  

-- Collin Chapleau, Senior Director of Security & AI Strategy

Humans are even more outpaced, but not broken

When it comes to cyber, people aren’t failing; the system is moving faster than they can. Attackers exploit the gap between human judgment and machine-speed operations. The rise of deepfakes and emotion-driven scams that we’ve seen in the last few years reduce our ability to spot the familiar human cues we’ve been taught to look out for. Fraud now spans social platforms, encrypted chat, and instant payments in minutes. Expecting humans to be the last line of defense is unrealistic.

Defense must assume human fallibility and design accordingly. Automated provenance checks, cryptographic signatures, and dual-channel verification should precede human judgment. Training still matters, but it cannot close the gap alone. In the year ahead, we need to see more of a focus on partnership: systems that absorb risk so humans make decisions in context, not under pressure.

-- Margaret Cunningham, VP of Security & AI Strategy

AI removes the attacker bottleneck—smaller organizations feel the impact

One factor that is currently preventing more companies from breaches is a bottleneck on the attacker side: there’s not enough human hacker capital. The number of human hands on a keyboard is a rate-determining factor in the threat landscape. Further advancements of AI and automation will continue to open that bottleneck. We are already seeing that. The ostrich approach of hoping that one’s own company is too obscure to be noticed by attackers will no longer work as attacker capacity increases.  

-- Max Heinemeyer, Global Field CISO

SaaS platforms become the preferred supply chain target

Attackers have learned a simple lesson: compromising SaaS platforms can have big payouts. As a result, we’ll see more targeting of commercial off-the-shelf SaaS providers, which are often highly trusted and deeply integrated into business environments. Some of these attacks may involve software with unfamiliar brand names, but their downstream impact will be significant. In 2026, expect more breaches where attackers leverage valid credentials, APIs, or misconfigurations to bypass traditional defenses entirely.

-- Nathaniel Jones, VP of Security & AI Strategy

Increased commercialization of generative AI and AI assistants in cyber attacks

One trend we’re watching closely for 2026 is the commercialization of AI-assisted cybercrime. For example, cybercrime prompt playbooks sold on the dark web—essentially copy-and-paste frameworks that show attackers how to misuse or jailbreak AI models. It’s an evolution of what we saw in 2025, where AI lowered the barrier to entry. In 2026, those techniques become productized, scalable, and much easier to reuse.  

-- Toby Lewis, Global Head of Threat Analysis

Conclusion

Taken together, these trends underscore that the core challenges of cybersecurity are not changing dramatically -- identity, trust, data, and human decision-making still sit at the core of most incidents. What is changing quickly is the environment in which these challenges play out. AI and automation are accelerating everything: how quickly attackers can scale, how widely risk is distributed, and how easily unintended behavior can create real impact. And as technology like cloud services and SaaS platforms become even more deeply integrated into businesses, the potential attack surface continues to expand.  

Predictions are not guarantees. But the patterns emerging today suggest that 2026 will be a year where securing AI becomes inseparable from securing the business itself. The organizations that prepare now—by understanding how AI is used, how it behaves, and how it can be misused—will be best positioned to adopt these technologies with confidence in the year ahead.

Learn more about how to secure AI adoption in the enterprise without compromise by registering to join our live launch webinar on February 3, 2026.  

Continue reading
About the author
The Darktrace Community

Blog

/

Email

/

December 22, 2025

Why Organizations are Moving to Label-free, Behavioral DLP for Outbound Email

Man at laptopDefault blog imageDefault blog image

Why outbound email DLP needs reinventing

In 2025, the global average cost of a data breach fell slightly — but remains substantial at USD 4.44 million (IBM Cost of a Data Breach Report 2025). The headline figure hides a painful reality: many of these breaches stem not from sophisticated hacks, but from simple human error: mis-sent emails, accidental forwarding, or replying with the wrong attachment. Because outbound email is a common channel for sensitive data leaving an organization, the risk posed by everyday mistakes is enormous.

In 2025, 53% of data breaches involved customer PII, making it the most commonly compromised asset (IBM Cost of a Data Breach Report 2025). This makes “protection at the moment of send” essential. A single unintended disclosure can trigger compliance violations, regulatory scrutiny, and erosion of customer trust –consequences that are disproportionate to the marginal human errors that cause them.

Traditional DLP has long attempted to mitigate these impacts, but it relies heavily on perfect labelling and rigid pattern-matching. In reality, data loss rarely presents itself as a neat, well-structured pattern waiting to be caught – it looks like everyday communication, just slightly out of context.

How data loss actually happens

Most data loss comes from frustratingly familiar scenarios. A mistyped name in auto-complete sends sensitive data to the wrong “Alex.” A user forwards a document to a personal Gmail account “just this once.” Someone shares an attachment with a new or unknown correspondent without realizing how sensitive it is.

Traditional, content-centric DLP rarely catches these moments. Labels are missing or wrong. Regexes break the moment the data shifts formats. And static rules can’t interpret the context that actually matters – the sender-recipient relationship, the communication history, or whether this behavior is typical for the user.

It’s the everyday mistakes that hurt the most. The classic example: the Friday 5:58 p.m. mis-send, when auto-complete selects Martin, a former contractor, instead of Marta in Finance.

What traditional DLP approaches offer (and where gaps remain)

Most email DLP today follows two patterns, each useful but incomplete.

  • Policy- and label-centric DLP works when labels are correct — but content is often unlabeled or mislabeled, and maintaining classification adds friction. Gaps appear exactly where users move fastest
  • Rule and signature-based approaches catch known patterns but miss nuance: human error, new workflows, and “unknown unknowns” that don’t match a rule

The takeaway: Protection must combine content + behavior + explainability at send time, without depending on perfect labels.

Your technology primer: The three pillars that make outbound DLP effective

1) Label-free (vs. data classification)

Protects all content, not just what’s labeled. Label-free analysis removes classification overhead and closes gaps from missing or incorrect tags. By evaluating content and context at send time, it also catches misdelivery and other payload-free errors.

  • No labeling burden; no regex/rule maintenance
  • Works when tags are missing, wrong, or stale
  • Detects misdirected sends even when labels look right

2) Behavioral (vs. rules, signatures, threat intelligence)

Understands user behavior, not just static patterns. Behavioral analysis learns what’s normal for each person, surfacing human error and subtle exfiltration that rules can’t. It also incorporates account signals and inbound intel, extending across email and Teams.

  • Flags risk without predefined rules or IOCs
  • Catches misdelivery, unusual contacts, personal forwards, odd timing/volume
  • Blends identity and inbound context across channels

3) Proprietary DSLM (vs. generic LLM)

Optimized for precise, fast, explainable on-send decisions. A DSLM understands email/DLP semantics, avoids generative risks, and stays auditable and privacy-controlled, delivering intelligence reliably without slowing mail flow.

  • Low-latency, on-send enforcement
  • Non-generative for predictable, explainable outcomes
  • Governed model with strong privacy and auditability

The Darktrace approach to DLP

Darktrace / EMAIL – DLP stops misdelivery and sensitive data loss at send time using hold/notify/justify/release actions. It blends behavioral insight with content understanding across 35+ PII categories, protecting both labeled and unlabeled data. Every action is paired with clear explainability: AI narratives show exactly why an email was flagged, supporting analysts and helping end-users learn. Deployment aligns cleanly with existing SOC workflows through mail-flow connectors and optional Microsoft Purview label ingestion, without forcing duplicate policy-building.

Deployment is simple: Microsoft 365 routes outbound mail to Darktrace for real-time, inline decisions without regex or rule-heavy setup.

A buyer’s checklist for DLP solutions

When choosing your DLP solution, you want to be sure that it can deliver precise, explainable protection at the moment it matters – on send – without operational drag.  

To finish, we’ve compiled a handy list of questions you can ask before choosing an outbound DLP solution:

  • Can it operate label free when tags are missing or wrong? 
  • Does it truly learn per user behavior (no shortcuts)? 
  • Is there a domain specific model behind the content understanding (not a generic LLM)? 
  • Does it explain decisions to both analysts and end users? 
  • Will it integrate with your label program and SOC workflows rather than duplicate them? 

For a deep dive into Darktrace’s DLP solution, check out the full solution brief.

[related-resource]

Continue reading
About the author
Carlos Gray
Senior Product Marketing Manager, Email
Your data. Our AI.
Elevate your network security with Darktrace AI